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RESOURCE ALLOCATION AND STRATEGY IMPLEMENTATION IN PRESBYTERIAN CHURCH OF EAST AFRICA IN NAIROBI COUNTY

Benjamin Mwangi Harun - Master of Business Administration, St. Paul’s University, Kenya

Dr. Charity Muraguri - St. Paul’s University, Kenya

Dr. Julius Kahuthia - St. Paul’s University, Kenya


ABSTRACT

In as much as churches have their basis on spiritual matters, they still need growth and continuity, which calls for well-structured strategies and better methods of strategy implementation. Many studies have focused on strategy implementation for profit or business organizations; very few studies have examined strategy implementation on not-for-profit organizations such as churches. This study therefore sought to evaluate factors influencing the implementation of strategies in the Presbyterian Church of East Africa in Nairobi county. The study investigated how resource allocations as a key determinant affect the implementation of strategies in Nairobi County. The study adopted a descriptive study design and random sampling technique to identify the respondents. The study used primary data collected from 472 Kirk session members (elders) from PCEA churches within Nairobi County using semi-structured questionnaires. The study received a response rate of 65.25% from the questionnaires, which was sufficient for analysis. The findings of the study revealed that resource allocation has significant positive effects on the implementation of strategies in PCEA churches in Nairobi County. The coefficient of determination of 0.865 indicated that here will be a variation of 86.5% in the implementation of strategy due to changes in the resource allocation. The study concluded that resource allocation is paramount to strategy implementation in PCEA church in Nairobi County. The study recommends that management of the PCEA church should create a healthy allocation of adequate resources that will support the implementation of strategic plans. 


Full Length Research (PDF Format)